Famous Music Videos

"The most popular music videos by one one particular artist would definitely be by Michael Jackson with no competition- what so ever"

Michael Jackson is known for his quirky, original and mesmerising dance moves. So when they came to the screen his fans and everyone around the world would fall in love instantly. The most famous example would be his "THRILLER short film" which is 13 minutes which includes acting, dance and the song "thriller"

This video quickly became one of the most popular music videos of all time and even today 29 years on from when it was made (1982) it remains the ultimate music video.

M.J also holds the title for the most expensive music video ever made. Along with his sister Janet the pair made their video "Scream" In 1995 they paid $7,000,000 which today means the value would be around $10,000,000.

and you can see why!

Coldplay are also a worldwide known band. They recorded a video to their song "the Scientist". Due to the video being played in reverse (from finish to start) lead singer Chris Martin had to learn the lyrics backwards for the whole of the song. Which took him approximately a month. "It wasn't the easiest thing I have ever done!"

One music video that I found which I thought was very interesting and extremely controversial was by the band Nine Inch Nails (NIN). What I liked most about this video was the detail and attention put into it through the lyrics and the irony shown through the video itself. It caught my attention quite a bit, with the dark and twisted lyrics along with explicit content, it makes you want to watch all of the video and see what they can come up with next.

In contrast, Katy Perry is another performer who excels with her quirky and interesting idea when it comes to music videos. Her attention to detail however is through props and make-up. Which gives the song a vivid feeling and keeps a lasting effect on the viewer. That is what I like most about Katy Perry.

Brief

1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options:

• a website homepage for the band;
• a cover for its release as part of the digipak (CD/DVD package);
• a magazine advertisement for the digipak (CD/DVD package).

2. A promotion package for a new film, to include a teaser trailer, together with two of the following three options:

• a website homepage for the film;
• a film magazine front cover, featuring the film;
• a poster for the film.

3. The first level of a new computer game, together with two of the following three options:

• the cover for the game's package;
• a magazine advertisement for the game;
• a radio advertisement for the game.

NOTE: All material for all tasks are to be produced by you yourself with the exception of acknowledged non-original sound or image material used in a limited way in video / radio work.

Formats - Video work must be in DVD format; audio work must be in CD format. No print item should be larger than A3 size. Games should be either in Flash format or playable on an exiting console.

REMEMBER:

• Maintain a consistent house style throughout all 3 platforms i.e. same colour schemes, page layouts, mode of address etc.
• Maintain a tangible link between all 3 media products e.g. use still frames from a video sequence within a poster or DVD cover and or embed clips of video within a webpage.
• Create a logo that will brand the product across all 3 platforms.
• Incorporate the expectations of your audience into your product.

HIstory of Music Videos

MTV

MTV (also known as Music Television) was the first music channel to broadcast music video's. It is an American network based in New York and launched in 1981 on 1st August. Since this time MTV has become more well known and now hosts reality TV shows and news broadcasts- not just show music videos anymore. MTV is known as the most popular network that broadcasts music videos. It also is the creator of other sister channels that also broadcast music videos. Channels such as:MTV2, Tr3s, mtvU, VH1, Nickelodeon and others.

This is the first video that MTV broadcasted...

ERRR.... excuse me, but...

What is a Music Video?

A music video is a film clip integrating a song made by an artist which is used for entertainment and promotional purposes.Modern music videos' main purpose is usually to generate money and are used as a marketing device for the intention of the artist and producer of the video. Although they are also used to entertain and amuse fans of the featured artist. Although the first music videos date back to around the 80's, when MTV based their format around the medium. Before the 80's these works of music videos were described by some following terms "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip" or "film clip"

Going Back Even Further...

The first Illustrated song.

In 1894, composers Edward B. Marks and Joe Stern hired an electrician George Thomas, along with other performers to promote sales of their song "The Little Lost Song". Using a "Magic Lantern" (image projector) Thomas projected a series of still images on a screen simultaneously to live audiences. This would later become the popular form of entertainment known as the "illustrated song". This was the first step towards the music video.

In 1926, the arrival of "talkies" (film with vocal elements) many musical short films were produced. Vitaphone shorts (which were produced by rising Warner Bros.) featured many vocalists, dancers and bands. Spooney Melodies in 1930 was the first true musical video series. Shorts were usually around six minutes in full duration, and typically featured Art Deco-style animations and backgrounds, combined with film of the artist/ performer.