Thursday, 23 June 2011

HIstory of Music Videos


MTV (also known as Music Television) was the first music channel to broadcast music video's. It is an American network based in New York and launched in 1981 on 1st August. Since this time MTV has become more well known and now hosts reality TV shows and news broadcasts- not just show music videos anymore. MTV is known as the most popular network that broadcasts music videos. It also is the creator of other sister channels that also broadcast music videos. Channels such as:MTV2, Tr3s, mtvU, VH1, Nickelodeon and others.


This is the first video that MTV broadcasted...


ERRR.... excuse me, but...
What is a Music Video?

A music video is a film clip integrating a song made by an artist which is used for entertainment and promotional purposes.Modern music videos' main purpose is usually to generate money and are used as a marketing device for the intention of the artist and producer of the video. Although they are also used to entertain and amuse fans of the featured artist. Although the first music videos date back to around the 80's, when MTV based their format around the medium. Before the 80's these works of music videos were described by some following terms "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip" or "film clip"


Going Back Even Further...

The first Illustrated song.

In 1894, composers Edward B. Marks and Joe Stern hired an electrician George Thomas, along with other performers to promote sales of their song "The Little Lost Song". Using a "Magic Lantern" (image projector) Thomas projected a series of still images on a screen simultaneously to live audiences. This would later become the popular form of entertainment known as the "illustrated song". This was the first step towards the music video.


In 1926, the arrival of "talkies" (film with vocal elements) many musical short films were produced. Vitaphone shorts (which were produced by rising Warner Bros.) featured many vocalists, dancers and bands. Spooney Melodies in 1930 was the first true musical video series. Shorts were usually around six minutes in full duration, and typically featured Art Deco-style animations and backgrounds, combined with film of the artist/ performer.

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