Friday, 9 March 2012

Construction in my Magazine






I first began by making a paper template of what I had planned for my magazine to look like. I did this so it would mean I would spend less time playing around in Photoshop and wasting time on what I think would look good. So by looking at other Magazine Adverts I constructed my own "non-digitally".



For the construction of my magazine I started by choosing the image that I thought would be best for my magazine advert. Therefore I decided the best way it could be recognised by fans and the target audience would be to use the same image as that on the album cover. So I used the original image that had no effects on it to give me some versatility and to make the poster more manageable to edit to my desire. 


Firstly I put the photo onto a transparent new document that was sized A4 as that would be the conventional size in a magazine. Then I added the title and the name of the album, to keep the house style constant and again for recognition. I kept the font "Port Credit", and even added a small thin dividing line between the title and the album name. I put this in place to make the band stand out more. I feel this quality boosts the bands promotion and for the promotion of the album as well.

Next I added the "rating stars" which I used to show people what was "thought" of the album by recognised music companies; again to help promote the album and to show audiences that it was a highly rated album, and to show that it must be a good and worthy album to buy. This star rating is also repeated lower down, where music companies are mentioned and there is even quotes from certain music companies which are highly recognised. Although these are in a smaller print they still have a purpose, as once the viewers attention is caught they'll read the whole of the poster and the questioning of whether the album is a good one or not, is answered through these reviews.
Following this is the release date was added and I changed the font to "Opifico" and kept the writing in capital letters to highlight the release date and so it would be the next thing that catches the viewers attention when looking at this poster. I used the smaller, thin lines again to give a waterfall effect to the poster in that when the audience look at it, their eyes are guided down the page and they read all of the relevant information; title, album name, rating, dates and what media its available on. I next added underneath the date, the medium that the song is available on, for example, CD, in special edition and on download, this present the audience with a range of ways which they can choose to download the song. Some prefer download, some still prefer buying an actual CD. This gives the audience the ability to have a choice and also allows the promotion of the band to go further as on some download sites, there are the "Viewers also bought" and "Recommended for You" section which some people may discover the album, if only by chance.


Following this, I added in another "dividing line" to separate the the dates of release from the tracks that are included in the album, these are usually, more well known songs that audiences and viewers recognise.  Underneath this I have added reviews and comments of other music magazine and recognised reviewers. This shows the viewers a range of opinions through different opinions and thoughts, so there is a range of reviews instead of the one, to rely on. 



Finally, I added in some little extras. In the bottom left corner I added the HMV symbol, as its the only record shop available today and is a worldwide organisation that people know of. This advertises not only the HMV stores but also the album as people will know where to find the album. In the centre I added the record label so people knew who were supporting the band in their recordings, although not a very well known record label it can still be googled, and people will come across it in one way or another. In the bottom left I added the band's official website, for promotion not only of the album, but for social feeds, news, updates and tour dates.






Putting all of these components together I wanted to see what the magazine would look like if also displayed out of a magazine, therefore, I decided to place the poster on a bus stop advert to see what it looked like. Using Photoshop and the distort tool I was able to produce this below. I think the advert looks professional and goes well on both a larger and smaller print scale.














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